Sparks, Cities, and a Bold Reminder: Hope Must Be Taught
Here’s what we are sharing for this week’s Hopebeat Weekly:
- #CreateSparks to #ShineHope: Walmart Recipe Remix
- Hopeful Cities Feature: Chicago
- It’s not too late to activate: IDOH 2025
- DUHR Event from Previous IDOH
- Nature and Climate Impact Team at Exeter: Hope is Alive Campaign
- Invisible Threads Feature: Hopelessness is Fatal, Hope is Medicine

#CreateSparks to #ShineHope: The Walmart Recipe Remix Challenge
We’ve officially launched our Recipe Remix Challenge with Walmart! We’ve selected recipes from Walmart’s Recipe Hub—originally curated by the American Diabetes Association®—to promote healthy living as part of our mission to Spark Hope.
- Runs July 24 – November 30
- Choose a recipe
- Recreate it
- Share using #CreateSparks and tag @Walmart + @TheShineHopeCompany
- Get a chance to win a Walmart Gift Card!

It’s Kathryn’s Birthday!
Today, we celebrate the birthday of our founder, Kathryn Goetzke, a tireless advocate for mental health and global ambassador for Hope.
From launching iFred to advocating for the International Day of Hope, Kathryn has made it her mission to teach the world that Hope is not a wish—it’s a skill. Her journey from pain to purpose has inspired countless lives.
Join us in wishing her the happiest birthday and thanking her for turning her own healing into a global movement.

Hopeful Cities Spotlight: Chicago
Chicago is now a proud participant in the Hopeful Cities Movement—and the message is spreading. A digital billboard just launched downtown, encouraging residents to download our free, evidence-based resources that teach Hope as a skill.
Do you live in Chicago? Learn how to manage hopelessness, build resilience, and teach others to Shine Hope.

International Day of Hope: Still Time to Activate
July 12th marked the first-ever International Day of Hope, with participants across the globe planting sunflowers, teaching Hope, and creating Sparks in their communities.
- Did you do something to honor IDOH?
- Plant sunflowers?
- Teach a lesson?
- Host a local event?
We’d love to include your work in our 2025 Impact Report.

Invisible Threads Feature: Hope as a Skill
Kate Woodsome, creator of the Invisible Threads project and former Washington Post journalist, recently featured our founder, Kathryn Goetzke, in a powerful interview on Hope as a Skill and the launch of the International Day of Hope.

Hope is Alive: University of Exeter Climate + Nature Team
The Hope is Alive campaign from the University of Exeter is sparking powerful conversations in the climate space—showcasing what’s working, and why Hope is a vital tool in tackling environmental despair.
Keep the Movement Going
Hope can be taught. Hope must be taught.
If you haven’t yet, there’s still time to do something in your school, workplace, or community to Shine Hope.
Tell us what you’re doing—we’ll feature it.
Keep Shining Hope,
Kathryn
Kathryn Goetzke, MBA
CEO & Chief Hope Officer, The Shine Hope Company
Author of The Biggest Little Book About Hope
Founder of International Foundation for Research and Education on Hope (iFred)
Creator of Hopeful Cities, and Hopeful Minds
Creator of Hopeful Mindsets Overview, Hopeful Mindsets in the Workplace Overview, and Hopeful Mindsets on the College Campus Course
Podcast host of The Hope Matrix
Chief Mood Officer, The Mood Factory (taking a break, for hope!)